STITCH Design Studio is a North Carolina-based architecture and interior design firm known for bold, refined spaces and a collaborative spirit. As they expanded their reach, they needed a website that showcased their growth while staying true to their roots.
The Ask.
At a critical moment in their firm’s development, STITCH Design Studio needed a new website that kept the focus on their creative design roots, while showcasing their expanding capabilities.
The Answer.
Third & Arch delivered a new site with an optimized sitemap, enhanced portfolio, and a reinvigorated take on the firm’s brand.
The Goods.
- Discovery Workshops
- SEO Research
- Content Strategy
- Web Design
- Web Development
Setting the Foundation
Before diving into design, we focused on understanding STITCH’s long-term goals and how their website needed to evolve alongside their growth. Through collaborative workshops, we uncovered key priorities: expanding visibility across North Carolina, attracting the right project opportunities, showcasing expertise, and building a platform that reflects both their culture and future hiring needs.
Turning What We Heard Into A Site That Works
Following discovery, we developed a strategic sitemap that reorganized and expanded STITCH’s content strategy, introducing dedicated sections for key verticals they serve, the geographic markets they operate in, and a robust thought leadership hub. This structure allowed prospective clients to quickly find relevant case studies and insights while reinforcing STITCH’s authority in the design space. The result was a more intuitive user experience that positioned STITCH as a go-to partner in both architecture and interior design.
Creating a Site that Stands Out
We built a web design system that broke away from the expected, creating a digital experience as bold and refined as their work. By leaning into their brand’s personality, we crafted a site that feels distinctly STITCH, elevated yet approachable, structured yet dynamic. Every detail was designed to set them apart in a crowded market, ensuring their online presence is as compelling as the spaces they create.
More Dynamic Imagery
By incorporating dynamic video, large-scale photography, and custom image treatments, we created a visual experience that feels as immersive as walking through one of their spaces. Subtle motion and thoughtful composition bring their projects to life, while a refined design approach keeps the focus on the work. The result is a site that’s not just beautiful, but engaging, drawing visitors in with imagery that feels natural and elevated,
Showcasing Diverse Work
The website needed to speak to a number of distinct audiences in different industries, all with different priorities and motivations, all without feeling generic. We built a content structure that makes it easy for each audience to find what matters to them, whether they’re a developer, brand, or business owner. The design follows suit, balancing sophistication with clarity, so every visitor gets a seamless, engaging experience.
Statistics
STITCH has deep roots in North Carolina, and they’re proud to call it their home. While the firm is growing and has the capabilities of a national-level competitor, they wanted the site to hold on to their sense of place. For clients looking to collaborate with a team that truly understands the region, we wanted STITCH’s dedication to be clear from the first click.
A Smarter, More Searchable Portfolio
We introduced stronger filtering to the portfolio, that lets users seamlessly sort projects by industry and service, making it easier than ever to find relevant work. We focused on deeper storytelling for individual case studies, bringing each project to life with a narrative that mirrors STITCH’s own branded process, guiding clients through confident planning, clear communication and creative execution. That peak behind-the-scenes made for a portfolio that’s as dynamic and refined as STITCH itself, designed to inspire and engage every visitor.
Elevating Expertise with Thought Leadership
To amplify their voice, we built a dedicated thought leadership resource center, a space where they can share insights, trends, and expertise with their audiences. this hub positions STITCH as a leader in their field, building trust and credibility with the clients and collaborators that matter most.
The Result.
